How can companies adapt to the digital transformation and the change of strategy?
Digital Transformation is almost a taboo word. Nevertheless, for many companies and brands, it means a very big challenge. The driving force behind this transformation is the complexity. Markets are becoming more complex,
Great challenges await tour operators in 2016
The digital transformation and an extremely complex market environment with some conflict areas in popular vacation destinations make for a year of great challenges for the travel industry.
But it is not only the digital transformation. Issues like competitive pressure,